![]()
The key objectives for a Business Planning are the following:
Establish a rigorous, consistent and enduring corporate and business unit level strategic and financial planning process.
Establish a process that builds a consistent market driven fact base that can help business leaders understand and test the underlying assumptions implicit in existing strategies. Establishing this common fact base across business units will help ensure that shared resources (technology, sales efforts) and shared concerns (common customers) are clearly addressed to realize their full potential for the firm.
Establish a planning process that ensures the effective translation of corporate and business level strategic thrusts (i.e. Strategic Road Maps) into actionable business strategies that reflect the resource and capability constraints of the organization and meet the established short and long term financial return objectives.
Establish a mechanism for the incorporation of current strategic and tactical initiatives at corporations, e.g. World-Wide IS&T strategies, Logistics strategies, and R&D strategies.
Ensure that managers who will be responsible for the implementation of the plans are integrated into the planning process and understand the strategic issues and objectives.
Develop a framework for the allocation of resources across businesses by senior management that includes both rational and intuitive judgment factors. Establish the "fairness" of resource allocation processes. Allocate resources to and monitor the implementation of strategic programs.
Establish and implement common formats for the presentation of business strategic plans to facilitate comparison and consolidation to corporate plans. Ensure the consistency of corporate, business and functional level plans. Ensure the consistency of long term and annual operation plans.
Monitor performance against strategic objectives. Tie the strategic objectives to management incentive and goal setting systems.
© 1999, Uniexcel. All rights reserved